About us

Meet the Creative Director: Mahnoor [Adaa By Mahnoor]
Founder & Creative Visionary

Hi, I’m Mahnoor, the founder and creative visionary behind Adaa By Mahnoor.
Inspired by the rich heritage of Pakistani fashion and driven by a passion for elegance, I launched this brand to celebrate timeless craftsmanship with a modern twist.

With a keen eye for detail and a heart for artistry, I combine traditional techniques such as block printing, delicate embellishments, and custom tailoring to create pieces that resonate with today’s style-conscious individuals.


Inside Adaa By Mahnoor: Where Tradition Meets Modern Elegance
We are a proudly women-owned and women-powered brand, dedicated to preserving cultural heritage and empowering artisans through fair wages and ethical practices.

Each garment we create reflects:

  • Handcrafted Artistry – Every stitch and print is a labor of love.

  • Sustainable Elegance – Slow fashion that prioritizes quality over quantity.

  • Personal Expression – Custom colors and tailored fits to match your unique style.

When you choose Adaa By Mahnoor, you’re not just purchasing an outfit — you’re joining a movement that uplifts artisans, celebrates culture, and honors the art of craftsmanship.


Join Our Journey
Stay inspired with our latest collections, color stories, and exclusive drops — designed to make you feel extraordinary.
Follow us on Instagram and become part of the Adaa By Mahnoor family.

Thank you for being a part of our story